Last item for navigation
Mass Notification (Robocall) Procedures

Roanoke City Public Schools (RCPS) utilizes a mass notification system to communicate information to families. The system allows for the following communication methods:

  • Voice call
  • Text message
  • Email
  • App Notification

All mass notification messages are sent from (540) 777.0876, and families with students in RCPS are encouraged to save this number to their phone’s contact information. 

Contact information for students is imported into the mass notification system from the student information system, which is managed at the school level. Staff contact information is imported from the human resources information system, which is managed by the Human Resources Department. It is important for families and staff to update their contact information immediately if it changes, so they will continue to receive important messages from the schools and the division. Schools should also actively work to update contact information utilizing the weekly automated bad address reports.

RCPS will utilize various methods of communication to inform families. Not all messages will be sent by voice call; therefore, it is important for families and staff to provide a number for texting as well as a current email address.

All voice calls from both the schools and the division will identify at the start of the message what type of message it is.  Message types are:

  • Informational: This could include information about upcoming events, fundraisers, reminders about previously scheduled days off, etc.
  • Important: Examples include unexpected school closures, changes to school schedules, bus delays, information about testing, and changes to protocols. Messages could also include notifications regarding school safety that do not require the immediate attention of families and staff. Examples could include a hold and secure due to a nearby incident that is unrelated to the school, the confiscation of a weapon or a look-a-like weapon on campus, or other security concern that does not require the immediate attention of families or staff.
  • Emergency: Calls will be limited to notifications regarding school safety that require the immediate attention of families and staff.

We understand families receive a lot of information from various sources on a daily basis. In an effort to streamline communications coming from schools, individual schools will limit the number of informational calls to no more than one call per week. Schools are encouraged to work with their PTAs to determine the best day of the week to send the information calls to families

Not Receiving Mass Notifications?

Families who are not receiving mass notifications should contact their child’s school to update their contact information. If all information is correct, schools should contact the Communications and Marketing department for assistance.

Staff members who are not receiving mass notifications should contact the Human Resources department to update their information. If all information is correct, staff should contact the Communications and Marketing department for assistance.

School Contact Information:  https://www.rcps.info/schools

Human Resources Contact Information: (540) 853.2502

Communications and Marketing Contact Information: (540) 853.2816 or [email protected]

40 Douglass Avenue NW, Roanoke, VA 24012 Phone 540-853-2502